LinkedIn InMail provides a powerful platform for connecting with professionals, building relationships, and driving business opportunities. With the help of gimmefy’s LinkedIn InMail Creator, you can craft compelling messages that make an impact. In this step-by-step guide, we’ll walk you through the process of using the LinkedIn InMail Creator to create engaging InMails for your business or brand.
Step 1: Name your task for organisation
Start by giving your InMail creation task a descriptive name. This will help you keep track of the specific objectives or themes for each message.
Step 2: Enter your business or brand name
Enter the name of your business or brand. This ensures consistency and helps establish your identity as a professional entity on LinkedIn.
Step 3: Select the type of LinkedIn InMail you want to send
Choose the type of LinkedIn InMail you want to send. This could be a networking message, a generic InMail, a product/service introduction, or any other relevant type based on your objective and target audience.
Step 4: Describe your business or brand briefly
Provide a concise description of your business or brand. Explain what you do and highlight key aspects or value propositions that set you apart from competitors. Emphasise your expertise and credibility within your industry.
Step 5: Describe your product or service briefly
Briefly describe the product or service you offer. Highlight its features, benefits, and how it can address specific pain points or challenges faced by professionals in your target audience.
Step 6: Enter unique selling points or benefits of your product
Specify the unique selling points or benefits of your product that make it stand out in the market. Focus on the aspects that provide value to professionals and differentiate you from competitors.
Step 7: Define your target audience or customer
Clearly define your target audience or customer segment for this specific InMail. Consider factors such as industry, job function, seniority level, location, and any other relevant criteria that align with your objective.
Step 8: Enter the objective you’d like to achieve specifically for this task
Identify the specific objective you want to achieve with this LinkedIn InMail. Is it to establish a connection, promote a product/service, share valuable content, request a meeting, introduce a partnership opportunity, or something else? Clearly define your goal for this InMail.
Step 9: Specify the topic, occasion, event, or subject of your content
Specify the topic or subject matter that your InMail will focus on. This could be related to an industry trend, an upcoming event or webinar, a new product launch, a thought leadership article you recently published, or any other relevant theme based on your objective and target audience’s interests.
Step 10: Describe the key points you want to highlight
Outline the key points or messages that you want to convey in your LinkedIn InMail. Focus on information relevant to your objective and provide a clear value proposition that resonates with your target audience. Personalise the message if possible to enhance engagement and connection.
Step 11: Specify the tone or style of writing for your content
Identify the desired tone or style of writing for your InMail content. Consider whether it should be professional, friendly, conversational, formal, persuasive, authoritative, or any other tone that matches your brand’s voice and resonates with your target audience.
Here’s a sample result from the task prompt.
Review the generated InMail message and personalise it further based on the recipient’s LinkedIn profile and interests. Tailor certain sections like greetings, introductions, and call-to-action statements to establish a connection and evoke a response from your target audience.
Before sending out your InMail, thoroughly proofread the content to ensure accuracy, clarity, and proper grammar. Double-check all hyperlinks, attachments, or any other elements included in your message. Make any necessary revisions or improvements based on feedback from colleagues or beta users.
Send your InMail message to the intended recipients through LinkedIn’s messaging system. Keep track of its performance by monitoring open rates, response rates, and engagement metrics. Follow up with personalised messages or additional communication based on their reactions or interactions.
Remember to continuously assess and refine your approach based on recipient responses and market trends. LinkedIn is a dynamic platform, so adaptability and ongoing improvement are key to maximising its potential for business success.